Arch Ratliff

160 Added | 2 Magazines | 269 Likes | 5 Following | 6 Followers | @ArchRatliff | Keep up with Arch Ratliff on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Arch Ratliff”

Are We Entering the Era of Millisecond Marketing?

Nowadays, it’s a scene you’ll pretty much see only in movies: Stock traders in brightly colored jackets frantically shouting and flashing symbols on …

Marketing

Approximate Nearest Neighbours for Recommender Systems

One challenge that recommender systems face is in quickly generating a list of the best recommendations to show for the user. These days many …

Are You a B2B Marketer? You Need to Get This Piece of Code on Your Website RIGHT NOW!

27707 / Pixabay<p>We’re not going for suspense here: the piece of code in question is the LinkedIn Insight Tag. It’s very powerful, and likely to become …

Trump has ousted Kaepernick from his own movement, proving the player right

The roots of Kaeprnick’s movement were tossed aside, just like his career, as a culture war hit a boiling point<p>When President Donald Trump thrust himself into the fray over football players kneeling during the national anthem — a protest that has been active for over a year now — the genesis of the …

Donald Trump

Why hyper-personalization is infiltrating every industry (VB Live)

<b>As deluged by content as consumers are, they know they have the luxury of simply ignoring you. Join Lyft’s Head of Local Marketing and AutoGravity’s CTO in this VB Live event to learn how to stand out of the crowd by delivering what they want, exactly when they want it, with</b> …

Cheatsheet: How the FTC is cracking down on deceptive influencer marketing

The U.S. Federal Trade Commission has noticed celebrities and social stars are weaving branded content into their personal accounts without explicit …

Microsoft's AI is so good it steered Renault into bottom of the F1 league

Does someone need to take the handbrake off this thing?Microsoft on Sunday bragged its artificial intelligence technology is behind the, er, success …

Artificial Intelligence

Growing unease as India curbs the net to keep the peace

MUMBAI (Reuters) - First he tried messaging friends, but WhatsApp was down. Then, the credit card readers at his clothing store weren't working. Ride-sharing apps were offline too.<p>Harsh Madhok, who runs a clothing business in Jaipur, a city of three million people, had read about internet shutdowns …

India

Being Kind Makes You More Influential, Increases Productivity, and Builds Trust (According to Science) | Inc.com

We live in a rough, rude times. From anger in the oval office, to road rage, to pundits shouting on TV, to companies where a toxic culture is not only condoned but promoted, it seems that meanness has become the nasty norm.<p>That's why I'd like to stop the madness and (politely) ask you to be …

Profit

Doctors say IBM Watson is nowhere close to being the revolution in cancer treatment it was pitched to them as

Breathlessly promoting its signature brand — Watson — IBM sought to capture the world's imagination, and it quickly zeroed in on a high-profile target: cancer.<p>But three years after IBM began selling Watson to recommend the best cancer treatments to doctors around the world, a STAT investigation has …

Cancer

138 years ago, the controversy over travel bans and religion was about Mormons from Europe

<b>Washington (CNN) —</b> President Trump's executive order banning immigrants from seven countries that are predominantly Muslim for three months isn't the first time US attempts to limit travel into the country intersected with faith. More than a century ago, it was Mormon immigrants who found …

Religion

LDS church offers space to Muslim neighbors after their mosque was damaged by arson

After an arsonist damaged a mosque in Bellevue, Washington, the local Muslim community was in need of a new place to pray — so their Mormon neighbors offered them one.<p>According to KOMO-TV, an arsonist set fire to the Islamic Center of the Eastside on Jan. 14. Police arrested a suspect at the …

Mormonism

Liverpool want to sign players but no one want to sell – Jurgen Klopp

<b>Liverpool keen to strengthen their squad, but clubs unwilling to sell.</b><p>Jurgen Klopp has said Liverpool are keen to sign players in the January window but have so far been unable to persuade any clubs to sell to them.<p>The German admitted after Saturday’s 3-2 home defeat to struggling Swansea City that …

Hadoop Is Falling | Articles | Chief Data Officer

Three years ago, looking beyond Hadoop was insanity, and there was little else that could come close according to many in the media. However, the …

Followers Don’t See Their Leaders as Real People

Great leaders, especially in large organizations, aren’t really people. They’re mental images.<p>They may be flesh and blood to the senior team and the assistants in the C-suite, but to people in outer orbits, from operational departments to business units, they are imaginary constructs. Employees …

Leadership

Killings by US police logged at twice the previous rate under new federal program

A new US government program to count killings by police, which draws on data collected by the Guardian, has recorded a sharply higher number of deaths than previous official efforts.<p>Homicides by police were logged by the Department of Justice’s new system at more than twice the rate previously …

Law Enforcement

Church Presents Historic Freedmen’s Bureau Database to African American Museum

Washington, D.C. | Tuesday, 06 December 2016 |FamilySearch International, the world’s largest genealogy organization, has given a newly indexed …

African-American News

The battle over identity politics, explained

Identity politics isn’t just a tool of the left. The right has used it again and again.<p>Steve Bannon thinks identity politics are great for President Donald Trump.<p>That’s what the president’s adviser told Robert Kuttner over at the American Prospect. “The Democrats,” he said, “the longer they talk …

The Top Predictive Analytics Pitfalls to avoid

predictive analytics can yield amazing results. The lift that can be achieved by basing future decisions from observed patterns in historical events …

Association Rule Mining – Not Your Typical Data Science Algorithm

Many machine learning algorithms that are used for data mining and data science work with numeric data. And many algorithms tend to be very …

Data Science

Sony Sponsors Adobe Analytics Competition To Find Answers In The Data

When he was 13, Bryant Baird, a second-year MBA and masters in computer science student at the University of Utah, loved to play "Star Wars Jedi …

Advertising Industry

Unsullied by Falsehood: Ben Franklin and the Turkey

One of the most popular Thanksgiving-related myths in American history is the notion that Benjamin Franklin preferred the turkey as the national …

Declaration Of Independence

Content Marketing Has Matured. Has Your Strategy? | Inc.com

Content marketing continues to evolve as part of the overall marketing mix. In fact, for many marketers, it has risen to the tactical forefront particularly given digital advertising issues like "banner blindness," low click-through rates, viewability and fraud concerns, not to mention the rise of …

Marketing

Estimating And Planning in Agile Project Management

Image source: zilicus.com<p>There is no denying the fact that planning and estimation play a big role in the success of any project. While Agile …

Kindness Begins With Me

As a life-long member of the Church of Jesus Christ of Latter-day Saints, I have grown up singing hymns and hearing stories about Jesus from the Bible and Book of Mormon. As a part of church meetings and worship each Sunday, young children gather together for classes under an organization called …

Mormonism

16 analytic disciplines compared to data science

What are the differences between data science, data mining, machine learning, statistics, operations research, and so on?<br>Here I compare several …

Data Science

MLK in TrumpLand: America should look to Martin Luther King Jr. during this post-election chaos

Martin Luther King Jr. views love as engaging individuals and communities in conflict<p><i>This article was originally published on The Conversation.</i><p>The 2016 election campaign was arguably the most divisive in a generation. And even after Donald Trump’s victory, people are struggling to understand what …

Black History

Why enterprises struggle with agile software development, and what they can do about it

Tear up outdated processes and watch how startup and internet companies do it, McKinsey experts advise.<p>Want to be agile? Then run your technology …

Project Management

Why Customer Data Should Shape Your Marketing Strategy [Infographic]

Imagine yourself out for dinner with a friend or loved one. You visit a small pizzeria that just opened in the neighborhood. Let’s say the food is …

Customer Experience

LeBron James donates $2.5 million to National Museum of African American History and Culture

The Cleveland Cavaliers star and his business partner are pledging the donation for Muhammad Ali exhibit<p>When Cleveland Cavaliers superstar LeBron …

Black History