Aranza Gonca

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Google launches all-out assault on mobile advertising, cross-device conversion, and in-store ROI

Just weeks after the much-hyped “mobilegeddon” search engine shift designed to promote mobile-friendly websites, Google launched an all-out assault on the mobile advertising ecosystem today.<p>The provider of the now-venerable AdWords self-serve advertising platform announced new interactive ad …

Netflix asks FCC to reject AT&T-DirecTV merger

A Netflix spokeswoman said on Tuesday that the video streaming company does not oppose the merger in principle but is rather seeking remedies that would help resolve its competitive concerns.<p>"While we are participating in the government's review, we are not opposing the merger," the spokeswoman, …

Net Neutrality

Video shows rescue of deflating dinghy in which several migrants died

Young men piled over each other, some shimmying up ropes dangling from the towering rescue ship and others falling into the churning sea. Women and children were the last off the stricken dinghy during a chaotic Mediterranean rescue in which at least five migrants were crushed to death and more …

Coast Guard
Middle East
Extremism

Según informe, América Latina mantiene una brecha salarial entre mujeres y hombres en un 19%

En América Latina y el Caribe, la tasa de empleo de las mujeres pasó de 40% en 1994 a 54% en 2013 pero, advierte el estudio, más de la mitad son …

Un choque en el metro de México deja al menos 12 heridos

La colisión de dos trenes en una estación del suburbano de la capital del país ocurre en la hora más concurrida del servicio<p>Dos trenes chocaron este …

¿Está Cuba preparada para una "invasión" del turismo de Estados Unidos?

Tradicionalmente, los estadounidenses que han visitado Cuba de forma ilegal han llegado vía México, Canadá o Bahamas; tras el "deshielo" de las …

Why Your Future Vaccination Might Not Be A Shot

Vaccines don't always make it into the people who need them the most. Many require a syringe and a needle to enter the bloodstream and create immunity. And that means a doctor or nurse has to do the job.<p>But with if a vaccine could be delivered by simply applying a patch?That's Mark Prausnitz's …

Public Health

Is the US love affair with McDonald's waning?

<b>Americans are shunning McDonald's. The fast-food giant is one of the most iconic brands in the US - but with sales there down for six quarters in a row, the burger chain's new British chief executive needs to lure Americans back.</b><p>The US is the largest and most important market for McDonald's. And …

Food