Anna Kovinchick

67 Flips | 8 Magazines | 1 Like | 1 Following | 1 Follower | @AnnaKovinchick | I'm the SEO and Social Media Manager at JP Enterprises in Pittsburgh, PA. I'm in love with biking, skiing, my dog and all things marketing! 

5 Commonly-Missed SEO Opportunities that Will Give You an Edge on Your Competitors

Don't miss these SEO opportunities; your competitors probably will.<p>Some marketing and PR strategies are purely proactive; they exist outside of any inciting event, and serve as the first link in a chain of reactions, such as a new ad campaign with a novel concept. Others are purely reactive; they …

How to cut anything out in Photoshop

Making selections in Photoshop gets easier with each passing year thanks to better tools. But, there are times when more precise selections are …

HP unveils a new logo: Can you see the 'h' and the 'p'?

A new logo for a new laptop<p>HP slapped a new, minimalist logo on its ultra-thin Spectre laptop, which was unveiled Tuesday.<p>The series of four 13-degree angled lines, designed by marketing agency Moving Brands, was originally commissioned by HP in 2008 in an effort to update the company's logo. HP …

Royal Weddings

How to Use the Histogram in Photoshop

The post How to Use the Histogram in Photoshop appeared first on Phlearn.How to Use the Histogram in PhotoshopThe histogram is a graph that displays …

Tutorials

50+ fresh resources for designers, March 2016

How’s it going, compadres? This month’s roundup hand-picked from all across the web includes icons, design assets, illustrations, vector artwork, UI …

10 Copywriting Tips You Can Use Right Now To Boost Conversion Rates

Writing great content is quite possibly the quickest and most cost-effective way to increase your conversion rates. Great content creates engagement …

Marketing

Blogging Is the New Black (5 Reasons to Blog + 5 Steps to Begin)

"He captures memories because if he forgets them, it's as though they didn't happen." ― Donald Miller, <i>A Million Miles in a Thousand Years: What I Learned While Editing My Life</i><p>I'm a blogger. It's part of my identity, as much as being a mom, wife and friend are parts of my existence. It's part of my …

The Importance Of Technical SEO

Why Technical SEO?<p>If your business is on the web already, it’s time that you focus on <b>technical SEO</b> for improved online visibility. Not only will it …

Marketing

Learning through Making

Today we are kicking off our LTM (Learning through Making) series of tutorials to delve into the amazing world of Node.js. We’re going to do some fun …

UI Kit – iPhone User Interface Templates

Check out the amazing Savvy UI Kit, a huge pack of iPhone user interface templates for mobile apps.<p>Here comes a huge UI Kit with more than 70 mobile …

How to Build Better UX with HTML5 Data-* Attributes

Have you ever wanted to add custom data to a particular HTML element in order to later access it with JavaScript? Before HTML5 appeared on the …

5 Steps to Perfecting Your Influencer Marketing Waltz

A well-performed waltz can move those watching it unfold on the dance floor. The audience can get caught up in the seemingly intricate steps and the …

Marketing

6 Ways to Use Google Analytics You Haven't Thought Of | SEJ

For the readers of Search Engine Journal, the idea of using Google Analytics to monitor daily traffic is a no-brainer. To make effective online …

Not Sure What Font Looks Best for Web?

<i>Typography is the main pillar of the print and web design.</i> We know finding the perfect font for your web project can be difficult. This is why we …

Typography

Awesome One Page HTML5 Website

NOMINEE<p>19 Feb 2016<p>1,404<p>Client challenges were met by creating a 01 page vertical scrolling website wherein every business of their’s had a …

Web Design

28 Genius Photoshop Tricks

Like it or not, the key to your success as a digital photographer won’t be determined simply by your creative eye, the quality of your camera gear, …

Learn How To Use Photoshop In Less Than 30 Minutes

Everyone needs to understand how to perform basic functions in Photoshop. The good news is that getting started isn’t that difficult. Here are 5 tips.

Photoshop

UI Motion Design References

There are quite a few things I like to do before opening my computer and using a design tool like Sketch of Photoshop. One of the first things I do …

Report: LinkedIn and StumbleUpon Referrals Drive Highest Order Values

Social commerce is a small but growing part of e-commerce that generates billions of dollars in revenue every year.<p>AddShoppers analyzed data from 495 …

Try This: Use Photoshop to Visualize Color Changes

This past week I was talking on Snapchat and Instagram about how I couldn't decide what color to repaint this trim in our sunroom. Mandi started …

Tutorials

12 Content Marketing Lessons Learned in 12 Years of Blogging

<b>Happy 12th Birthday to TopRank Marketing’s Online Marketing Blog!</b>In Malcom Gladwell’s book, <i>Outliers: The Story of Success</i>, he mentions the …

Marketing

9 Ways to Put Your Blog On Autopilot So You Can Enjoy the Holidays

As the holidays approach, you may be struggling to balance family, friends and seasonal activities with blogging and social media …

Behind the Scenes: How Technology Turns Consumer Data into Actionable Insights - MIT Technology Review

You’re constantly leaving an electronic trail, and you’re not alone.<p>We’re all constantly sharing billions of pieces of data about our shopping …

Big Data

50 Free Resources for Web Designers from November 2015

The tremendous thing about the design community is that we all love to share. We really do. Whether we share our thoughts and ideas via an in-depth …

Graphic Design

Content Marketing Tactics: Webinar Pros, Cons, Examples & Best Practices

Quality, useful, and engaging content is the foundation of a marketing strategy. However, content is much more than just words on a page. Humans are …

Marketing

How to Search on Google: 31 Google Advanced Search Tips

The Latest Web Design Tools Made To Focus On Design

Web design tools have not been keeping up. Trends are evolving so fast designers cannot keep up using traditional tools. As a result, Designers are …

Web Design

Rethinking Website Performance in the Mobile Age

Improving web site performance has become more critical than ever. Page download speed has often been used as a metric when trying to gauge the …

eCommerce