Angela Lancaster

15 Flips | 6 Magazines | 1 Like | @AngelaLanca2016 | Keep up with Angela Lancaster on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Angela Lancaster”

Getting PR Right in the Age of Social Media

Public Relations (PR) has been around for a long time. Traditionally, its success was measured by the extent of media coverage and brand exposure …

How to Measure LinkedIn Organic Activity

Social media analytics have evolved rapidly, leaving marketers in a quandary. Digital marketers now have dozens of tools at their fingertips, such as …

It’s a weird time to be in charge of Sweden’s Twitter account

After Trump alludes to non-existent incident in Sweden, a 22-year-old finds himself at the center of a Twitter storm<p>When Max Karlsson found out that he was going to be in charge of Sweden’s official Twitter account this week, he was looking forward to sharing some of his photography, or riffing …

Donald Trump

When Social Media Is A Waste Of Time For Businesses

Ask business owners about their list of <i>should-</i>dos and they’ll tell you that right near the top is social media. Well I’m hear to relieve you of your guilt: for most solopreneurs and small businesses, social media is a huge waste of time.<p>To find out why, follow me on Twitter. <i>Kidding</i>. But really, the …

Inside Forbes’ lean approach to creating stories for social media

With social platforms sending only a piddling amount of revenue back to publishers, some media companies are rethinking the idea of hiring costly …

Why Knitting is the Best Form of Mindful Meditation

By many people's standards, 2016 was a burning hell of a year, leaving us gasping for air and looking for an emergency exit —not to mention a better …

Knitting

The cheapest lighting solution for filmmakers - light, filters and barn doors for $90

It probably goes without saying, but – professional lighting is expensive. If you are just starting out your filmmaking career, or you’re simply a …

Push Your Camera to the Limits: Tips for Photographing Wildlife in Low Light

• 8shares<br>• 4<p>There’s one major frustration that all wildlife photographers will face. Wildlife tends to be most active at dawn and dusk, but cameras …

Shutter Speed

Retail Innovation Shout Out: Amazon Go – the End of the Checkout

The future of checkout-free shopping has sparked interest among consumers, and could be a game-changer for brick-and-mortar retailers.

eCommerce

Even the Worst Weather Won’t Bug You with WeatherBug, Arguably the Best Weather App for iPhone

We have reached a point in time where, thanks to our technological advancements, we are able to predict the weather with an accuracy that is much …

The best full frame DSLR cameras of 2016

This guide includes our pick of cameras which have impressed us, or continue to do so, in 2016. They include models aimed at enthusiasts, and those …

Secret smartphone data savings tips

You could be wasting money and smartphone data without even knowing it. There are several ways to save data and it's as easy as adjusting the …

Small Business: The Best (And Free) Customer Service Strategy You're Not Using

Small businesses, now 28 million strong across America, face challenges exacerbated during the holiday season: seasonal hiring, tight labor markets, discount pricing, social media strategy, and small business Saturday marketing promotions.<p>Often these issues take precedence over customer service. …

Small Business

49 Words You'll Only Really Understand If You've Watched Every Episode "Seinfeld"

Giddy up.<p><i>This does not include words that</i> Seinfeld <i>coined, like "Festivus," nor does it include phrases, like "close talker." It is simply single words or names that pre-dated</i> Seinfeld<i>.</i>

4 Digital Marketing Tips That Will Set Your Small Business Apart

By now you’ve probably heard it enough to know that in today’s digital age every business must have an online presence in order to effectively reach …

Marketing