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罗伯特·西奥迪尼,影响力领域首屈一指的社会学家,亚利桑那州立大学心理学与市场营销荣誉董事教授,职场影响力咨询公司(Influence at Work)CEO。他最初之所以对“影响力”领域产生研究兴趣,是因为他发现人们轻易就能跨越道德边界,操纵甚至中伤他人。在《影响力》(Influence)一书中,他 …


• 不要再盯着手机应用了(Get your head out of your Apps)<br>• 方向盘:这不是解放你双手的设备(Steering wheel: not a hands free device)<br>• 掌握好你自己的命运,打字这事可以再缓一缓(Control your fate, texting can wait)<br>• 安全带在你身上看起来很棒(That seat belt looks good on you)<br>• 转向灯:最原始的即时通讯(Turn signals: the original instant message)