If you’ve been thinking about starting a search engine optimization (SEO) campaign, you’ve likely run into a serious obstacle: money. Big-name agencies charge upwards of tens of thousands of dollars a
Because I teach a course on product management at Harvard Business School, I am routinely asked “What is the role of a product manager?” The role of product manager (PM) is often referred to as the “CEO
As customer service consultant, assisting companies in improving their customer service and customer experience, I know that service breakdowns-glitches-are unavoidable in any business that serves customers.
Being a startup founder who is obsessed with my own personal growth, I frequently get sucked into blog posts with titles like "The top 5 traits of all successful entrepreneurs." These articles tend to
Optimize your inbox Boomerang I love using Boomerang even more than I love saying “Boomerang.” This plugin has changed my entire e-mail behavior. It’s a genius tool that adds a “send later” button to messages,
Samuel Hulick is a long time UX consultant with an intense focus on user onboarding. This article originally appeared on the Help Scout blog. Getting people to sign up for your software is tough. It requires
The key to sales is consistency. Like almost everything else in life, not being able to stay the course is one of the main reasons we don't hit our goals. This is seen in fitness, education, and business.
In previous posts, I've listed the 10 Best Business Books of 2014, the 7 Most Thought-Provoking Books of 2014, and the Top 10 Marketing Books of 2014. This post rounds out your shopping list with the best