Amanda DeLisle Wheeler

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Content Marketing 2018: Final Call for Boarding [Infographic]

Keeping up with the latest trends in content marketing can quickly prove challenging.<p>Considering that 91% of B2B marketers and 86% of B2C marketers …

This week’s must-read books

<b>The Heart is a Shifting Sea</b> <i><br>Elizabeth Flock (nonfiction, Harper)</i><br>While this book is a nonfiction look at love, marriage and shifting cultural norms in …

How to create a pivot table in Excel to slice and dice your data

Microsoft Excel 2016, found in the Office suite, is the latest and greatest spreadsheet application from Redmond, and there’s a good reason so many …

Analytics

7 Non-Fiction Books to Read Right Now

<i>Mamaleh Knows Best</i>, by Marjorie Ingall<p>If you’re a parent—even one who gave birth before the really cool strollers were invented—you’ll find infinite …

The Role of Thought Leadership Content in the B2B Buyer’s Journey

asmuSe / Pixabay<p>While many firms are already investing in content marketing, the latest research continues to underscore the importance of strong …

Leadership

The Fall Novel Guide

A privileged problem: Too many really good books came out this summer to fit them all in before Labor Day, and this fall’s reads are proving equally …

Books

Todoist vs. Trello, Which is Better?

Todoist vs. Trello, which is better? Both offer great task management, but in radically different ways. In this article I look at the key differences …

Project Management

Cloud services sales to hit $260bn this year, says Gartner

IT buyers worldwide are expected to spend $260bn on cloud services in 2017, with infrastructure as a service (IaaS) seeing the biggest growth, …

15 essential project management tools

Top-level project managers are in high demand, thanks to the high-level leadership, knowledge and capabilities they bring to bear on vital business …

Contribution Margin: What It Is, How to Calculate It, and Why You Need It

When you run a company, it’s obviously important to understand how profitable the business is. Many leaders look at profit margin, which measures the total amount by which revenue from sales exceeds costs. But if you want to understand how a specific product contributes to the company’s profit, you …

Profit

Mella alarm clock trains kids to stay in bed

Mella is a cute clock with a simple design made by San Francisco-based startup Little Hippo. At night time, it can function as a nightlight in one of …

Kids

7 Loving Things to Start Doing for Yourself Again

The greatest struggle in life is the struggle to accept, embrace and love ourselves, with all of our imperfections. To be 100 percent honest about …

Positive Thinking

10 Things Incredibly Likable People Never, Ever Do (and Why You Love Them for It) | Inc.com

Some people are incredibly likable because of the things they do. Some people are incredibly charismatic because of the things they do.<p>And some people are incredibly likable because of the things they <i>don't</i> do.<p>If you know someone who possesses the following qualities, share this with them -- and …

Self-improvement

Chase Down These Awesome New Beers This October

Welcome to October! This is the month where the frost starts greeting you every morning as you start the day. The air start to cool. The nights are growing longer. And you need a great beer to enjoy all that waning nature. Don’t worry, we’ve got your back.<p>We’ve compiled a shortlist of some of the …

10 Tips on How to Become a Thought Leader

Start with this question: How bad do you want it?<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>People often ask me how I became a contributor for a major platform like Entrepreneur. In fact, every time one of my articles get published, I get Facebook and Linkedin messages and emails …

Thought Leadership

It is possible to forgive an ex without exchanging a single word. Here’s how.

There’s a relationship fantasy that has nothing to do with getting physical. Rather, it’s verbal. And the climax isn’t orgasm; it’s that ever-elusive concept of “closure.”<p>In this fantasy, maybe you’re berating your ex for ghosting, or mustering up all the perfect comebacks at the exact right …

Self-awareness

The 12 Newest Sex Toys For September

It's a cool pillow, not like other pillows.<p><b>1. This Pillow Made Especially for Humping</b><p>Sure, it might not be high-tech, but the cheekily-named Humphrey pillow has a special hole that allows you to attach a dildo or vibrator in place so you can grind up on it hands-free. Comes in blue or white.<p>Buy Now …

6 Ways to Position Yourself as a Thought Leader | Inc.com

I recently received an email that ended with a line that looked something like this: "Since you're such a thought leader in the freelance writing space, I'd love to get your opinion."<p>Wait a minute -- what? A thought leader? It's a buzzword you'll hear a lot today, but it was never a term I had …

Leadership

Feeling Off? Here Are 7 Key Indicators Your Life Is Out Of Balance | Inc.com

Chances are, your life is probably out of balance.<p>Entrepreneurs especially struggle with routine. It's the nature of the lifestyle, in the sense that it encourages you to say "Yes" to anything and everything--assuming you'll figure out how to make it happen after the fact. The challenge with this …

Entrepreneurship

If a Customer Says Your Product or Service Is Too Expensive, This Is What You Should Say | Inc.com

There is a big difference between selling your cost versus selling your value.<p>Companies that sell on cost comparison end up losing in the end. It's very difficult to build a profitable and sustainable company when your primary strategy is to undercut the competition--because what ends up happening …

Real Estate

SaaS vs PaaS vs IaaS: What’s The Difference and How To Choose

While the cloud is an extremely hot topic from small businesses all the way to global enterprises, it is still a pretty broad concept that covers a …

IaaS

Lots of Good Stuff for Product Managers – Bringing the Donuts 09/21/2017

Note-taking techniques, Women in Product and more - When I started this newsletter I aimed to maintain a few-times-monthly pace, and I did quite well …

Product Management

52 Cloud Terms You Need to Know

Although the cloud is not a new topic, it does have constantly changing services and offerings. As a means to help get ahead of the many new …

17 Ways to Tell If Your Work Culture Is Becoming Poisonous | Inc.com

Over the years, I have collected enough evidence about incivility in the workplace that I could write a book about it. Thankfully, it's already been masterfully done by highly acclaimed Georgetown University business professor Christine Porath.<p>For nearly two decades, Porath has studied and observed …

The Workplace

8 Rules Of Positioning

Getting in front of customers and prospects is an important thing, but more important thing is what you will communicate about your brand and product …

Product Management

No Marketing Strategy Is Complete Without These 4 Content Formats | Inc.com

How can you make sure your marketing stands out in the age of content shock? How can you provide more value to your audience, and get them to pay attention to your messaging, in an over-saturated market?<p>One of the best ways to drive better results from your content marketing strategy is to …

Marketing

IaaS vs. CaaS vs. PaaS vs. FaaS: Choosing the Right Platform

Whether you bought it, built it, or adopted it from open source, you’re probably already using some sort of software platform to build, deploy, and …

Is Your Business Prepared for a Cyber Attack? (Infographic)

Half of all cyber attacks happen to small businesses.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>From phishing to malware, there are a number of ways hackers are breaking into our online data. And for entrepreneurs, not only is their personal data in danger, so is their business's. …

Cyber-attacks

What is data mining? How analytics uncovers insights

Organizations today are gathering ever-growing volumes of information from all kinds of sources, including websites, enterprise applications, social …

Machine Learning