Alodia Amanda

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I Read More Than 20 Instagram Studies so You Don’t Have to. Here’s What I Found.

At Buffer, we’re big fans of using data and research to guide our social media strategy. So when it came to finding the best Instagram strategy, I …

Overloaded Circuits: Why Smart People Underperform

David drums his fingers on his desk as he scans the e-mail on his computer screen. At the same time, he’s talking on the phone to an executive halfway around the world. His knee bounces up and down like a jackhammer. He intermittently bites his lip and reaches for his constant companion, the coffee …

Time Management

How Retailers Use Personalized Prices to Test What You’re Willing to Pay

Have you ever looked up flights or hotels on an app on your phone, only to open your laptop and see different prices?<p>That’s exactly what happened to me recently. I was using Orbitz’s iPhone app to research a vacation package to New York City. Settling on a hotel, I accessed Orbitz’s website on my …

eCommerce

4 valuable tips for building pre-launch hype for your mobile app

Launching a mobile app isn’t quite as easy as it was 10 years ago. When smartphones were flooding the market back in the mid 2000’s, there was a distinct “honeymoon phase” when it came to apps. In other words, people were much more open to experimenting and trying out new programs.<p>These days, …

The Anatomy of a Successful LinkedIn Profile [Infographic]

To stand out amid the millions of LinkedIn users, you need a stellar profile that captures attention and starts conversations. The following …

Infographics

Scientists Discover Stunning Images Of Ice Volcano On Pluto

Images from NASA’s New Horizons’ mission continue to astound–this time, with a startling phenomena researchers had never seen in our solar system before: two possible ice volcanos on the surface of Pluto.<p>When NASA researchers launched New Horizons back in 2006, they didn’t know what they would …

Space

'Inventor of email' Ray Tomlinson dies

Ray Tomlinson, who created computer-to-computer electronic mail and selected the accompanying '@' symbol, has died aged 74.<p>Tomlinson was widely …

E-Mail

What we can learn from hipster Barbie (hint: you’re not cool enough)

Hipsters: The Urban Dictionary defines them as “men and women typically in their twenties and thirties that value independent thinking, …

Social Media

Can cities kick ads? Inside the global movement to ban urban billboards

First it was São Paulo, then Chennai. Then Grenoble, Tehran, Paris and now even New York have spawned movements to replace or ban outdoor advertising. Are we entering the age of ad-free cities – or is this just an eye-catching distraction?<p>Tokyo without ads: Japan’s capital stripped bare – in …

São Paulo

How to spend just $100 on a social media budget

How big is your marketing budget?<p>I’ve heard of companies that spend millions on marketing. I’ve heard of others who spend zero (we skew toward the zero side at Buffer).<p>Regardless of how much you spend, you aim to spend it well. That’s why a hypothetical situation like the one here—what would you do …

Marketing

Early men and women were equal, say scientists

Study shows that modern hunter-gatherer tribes operate on egalitarian basis, suggesting inequality was an aberration that came with the advent of agriculture<p>Our prehistoric forebears are often portrayed as spear-wielding savages, but the earliest human societies are likely to have been founded on …

Anthropology

Science Seeks to Unlock Marijuana Secrets

As the once-vilified drug becomes more accepted, researchers around the world are trying to understand how it works and how it might fight disease.<p>There’s nothing new about cannabis, of course. It’s been around humankind pretty much forever.<p>In Siberia charred seeds have been found inside burial …

Your Samsung SmartTV Is Spying on You, Basically

You may be loving your new Internet-connected television and its convenient voice-command feature—but did you know it’s recording everything you say …

Wormhole to another galaxy may exist in Milky Way

A space-time tunnel could exist in the middle of the Milky Way and we could travel through it, say scientists<p>A giant doorway to another galaxy may exist at the centre of the Milky Way, a study suggests.<p>Scientists believe that dark matter at the centre of our galaxy could sustain a wormhole that we …

'Woman on top' is most dangerous sex position, scientists conclude

It might have emancipated women from the drudgery of the 'Missionary Position', but it seems that men are paying a painful price for revolution in the bedroom.<p>"Woman on top" is the most dangerous sex position, according to a new scientific study.<p>Scientists have found that the position, dubbed …

The psychology of Web design: How colors, typefaces and spacing affect your mood

For websites, content drives the design you see on screen. Visitors come to a website to access information they need. Web design helps them find the information they need quickly and with ease.<p>In the early days of the Web, it was common to see pages and pages slammed with content, often pages with …