Alice Sherwood
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6 Effective Elements to Add to Your Social Media Strategy
Social media is always changing, and so your social media strategy should be updated regularly too. Here are some newer options to consider.
MarketingFacebook Business Page Optimization: The Latest Trends to Follow
You know that Facebook business page engagement leaves much to be desired today.<p>You know that about 60 million Facebook business pages are active on …
Marketing7 Fast & Fancy Chicken Thigh Recipes Our Readers Love Best
As chicken thighs have become a staple on so many of our meal plans, it's all too easy for them to feel mundane — that is, of course, unless you give …
CookingHow Should You Market to the Senior Citizens
Our traditional marketing strategies don’t really focus much on the seniors. However, senior citizens constitute an important part of the consumer market. Marketing to them can give any company a significant business advantage, as very few are doing so.<p>There are two ways to enter the senior …
Marketing10 Easy Ways to Build Your Email List Today
The recent Facebook news of its data being comprised is a great reminder for why businesses need to own their communication platforms.<p>The recent Facebook news of its data being comprised is a great reminder of how important it is for businesses to own the platform in which they communicate to their …
Marketing10 Books Every Foodie Needs In Their Kitchen — And None Of Them Are Cookbooks
I have a not-so-secret love of cookbooks — though, rarely, do I actually ever use them for their intended purpose: cooking. While I don’t often have …
BooksSix of the best children’s meals
<b>Coconut fish fingers with fresh mango chutney (pictured above)</b><p>Prep <b>15 min</b><br>Cook <b>10 min</b><br>Serves <b>4 (2 adults, 2 children)</b><p><b>50g desiccated coconut</b><b><br>50g dry breadcrumbs</b><b><br>500g white fish fillets</b> (cod, coley or pollock work well), skinned, boned and cut into bite-size strips<b><br>1 egg</b>, lightly beatenwith 1 tbsp water<b><br>50g</b> …
WhitefishHaving Trouble Reaching Your Audience? Get Radically Relevant
So, you may remember not that long ago — as in, last month — I was very keen on chatbots.<p>I got a lot of inspiration from Andrew Warner over at …
MarketingAll The Books You’ll Want To Add To Your Picnic Or Beach Bag This Spring And Summer
Bookworm Fodder<p>Unwifeable: A Memoir by Mandy Standtmiller<p>This memoir details the tawdry (and occasionally A-list) flings of sex columnist Mandy …
BooksThese 5 Female Entrepreneurs Are Sharing Their Secrets for Success
At B+C’s core, we strive to inspire women to take action — to pursue endeavors with courage, confidence, and community by their side. Whether it’s kickstarting a small business, running for office, or learning how to watercolor, we want to be that small, encouraging nudge toward your loftiest …
Entrepreneurship‘I Am Evidence’ puts a face on the women waiting to have their rape kits tested
There are many moments to get angry when watching “I Am Evidence,” HBO Documentary’s latest release about the astronomical national backlog of …
Feminism‘How would you like to handle this?’: The question that helped me stop overparenting
Several years ago, we enrolled one of our kids in a private commuter school nearby. It was expensive, but his teachers strongly encouraged us to place him where he would be more challenged. This school offered low teacher-to-student ratios and better access to his instructors.<p>The mission of this …
Parenting5 Daily Habits to Leave a Lasting Positive Impression on Your Colleagues
Whether you like it or not, you are constantly being judged by your words and actions. Leave others with a great impression of you by adopting some simple habits that instantly make you more likable.<p>The other day, I was standing in line before my morning commute when a guy cut me, barking his …
Self-help14 Kid-Approved Books for Advanced Fifth and Sixth Grade Readers
Does your reader love books full of complex characters and thought-provoking themes? Do they get excited when they discover a “really thick” book …
BooksShish Tawook Grilled Chicken Recipe
"These are served in every restaurant in the Middle East. You can easily make them at home and make them taste just as good, if not better. Don't …
GrillingDisney Has a New App That's Designed to Make Your Park Experience Even Happier
Disney is improving the park experience one digital update at a time. The company announced its plans for a new Play Disney Parks app available to use at both Disneyland and Walt Disney World this Summer. While not many details about the app have been released yet, we know the app will offer …
Walt Disney Company11 Novels About Angry Women Who Don't Deserve To Be Called "Unlikeable"
Called shrill, hysterical, alienating, emotional, irrational, crazy, unhinged — angry women are unwelcome in life and in literature. If young women …
Books10 Taco Recipes from Around the World
1 of 10<p>Texas-Style Puffy Barbacoa Tacos<p>Advertisement<p>2 of 10<p>New England Lobster Roll Tacos<p>3 of 10<p>Japanese Tako Tacos<p>Advertisement<p>4 of 10<p>Miami Cubano …
New England20 Simple Habits That Will Make You Happier
I am fascinated with the habits that affect happiness, health, productivity and success. I read everything I can get my hands on related to these …
HappinessGreat Managers Aren’t Born, They’re Trained
More than two million people in the United States will be stepping into leadership roles for the first time over the next few years—and we can only …
Leadership7 Literary Novels That Sparkle With the Magical and Surreal
<i>If you've ever wondered what you'd actually do in zombie apocalypse, immerse yourself in this list of speculative fiction where the big "what ifs"</i> …
Creative Writing5 Customer-Retention Tools Will Help Ensure That Your Customers Keep Loving You
Want to become a rockstar at building a base of loyal customers? Retention is key. And tools can help.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>What if your customers decided to stay with your brand, totally ignoring your competitors? What if they not only stayed but also started …
Marketing19 Secrets of Public Librarians
Being a librarian is a great job for someone who loves books, but a career in the library requires more than that. Librarians must be dedicated to …
LibrarianshipLearn how to become a freelancer by taking these online courses
Do you want to set your own work hours? Are you tired of working a full-time job and answering to others? Does the idea of working 9 to 5 for the …
EmploymentHow To Grow Unlimited Amounts Of Blueberries In Your Backyard
Blueberries are not only delicious snack but they are also very healthy fruit too. Whether you eat them raw, squeezed in your juice, added to your …
GardeningThe Best Books Of 2018 We Can't Wait To Read This Year
This is how I know I’m reading an incredible book. All of the day’s obligations — making my bed, walking to the subway, cooking dinner — become …
Books7 Skills Leaders Will Need in Tomorrow’s Workplace
rawpixel / Pixabay<p>We all know the challenges of tomorrow’s workplace. Increasing technological change combined with changing expectations of what a …
LeadershipThe 7 Legal Rules Your Emails Must Follow
When sending marketing emails, make sure you adhere to these seven guidelines so you don't end up on the wrong side of the law.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>The following excerpt is from</i> <i>Susan Gunelius</i><i>’ book</i> Ultimate Guide to Email Marketing for Business. <i>Buy it now …
Marketing'How To Write,' Yes — But Alexander Chee's Latest Is More Mesmerizing Memoir
Two-thirds of the way through Alexander Chee's <i>How to Write an Autobiographical Novel</i>, I abandoned my sharpened reviewer's pencil in favor of luxuriating in the words. Chee's writing has a mesmerizing quality; his sentences are rife with profound truths without lapsing into the didactic.<p><i>How to Write</i> …
BooksHeroic Southwest Airlines Pilot Tammie Jo Shults Just Displayed 4 Keys to Remarkable Leadership
From tragedy comes a spark of courage, resilience, and profound leadership.<p>A Southwest Airlines flight bound for Dallas from New York City on Tuesday encountered a horrific circumstance when one of its engines exploded, sending shrapnel into the plane, nearly sucking one woman out of the window …
Leadership