Alex Ho

38 Flips | 9 Magazines | 19 Likes | 4 Followers | @AlexHo568n | Keep up with Alex Ho on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Alex Ho”

Make your code easier to read with Functional Programming

Photo by MI PHAM on UnsplashPure functions are easier to read and understand. All the function’s dependencies are in its definition and are therefore …

Mining Game of Thrones Scripts with R

(This article was first published on <b> Computational Social Science</b>, and kindly contributed to R-bloggers)Quantitative Text Analysis Part III meant to …

TensorFlow for R

Time Series Forecasting with Recurrent Neural Networks<p>In this section, we’ll review three advanced techniques for improving the performance and …

Google offers Raspberry Pi owners this new AI vision kit to spot cats, people, emotions

Google's Vision Kit lets you build your own computer-vision system for $45, but you'll need your own Raspberry Pi.<p>Earlier this year Google introduced …

R Code for Comparing Decision Boundaries of Different Classifiers

Classifiers create decision boundaries to discriminate between classes. Different classifiers are able to create different shapes of decision …

How to Increase Your Sales Using These 8 Google Analytics Reports

Google Analytics provides hundreds of different metrics.But that’s also part of the problem: There’s too many!You’d need days or weeks to completely …

Adventures In Data Storytelling: Three Key Traps To Avoid

As your organization seeks to become more data-driven, data will become an integral part of all communications. It should play a key role in your business meetings, internal conversations, and other daily interactions. As more of your people are exposed to data that is both relevant and crucial to …

The 6 Steps To Perfectly Optimizing Any Content

When people talk about “optimizing content,” they’re usually thinking of it as a technical task that requires “SEO best practices” and “relevant …

Starwood, Wal-Mart and RetailMeNot Embrace Mobile Marketing, ‘Unadvertising’

What do consumers want? They want magic – to push a button and have a taxi show up, to scan a bar code and have their prescriptions refilled. And the …

Using Big Data And Machine Learning To Enrich Customer Experiences

We are in a time of unprecedented flux in consumer behavior, customer expectations and company business models created by technologies that simultaneously disrupts established businesses and spawns new ones. The genesis is the symbiotic interaction of three seminal tech-enabled developments: <i>mobile</i> …

Learn to Create Forms That Improve User Experience

Most applications, either for mobile and tablet or beyond, rely on input from the user at least once. Actually, most of them rely on input from the …

How Coke Is Kicking Pepsi's Can (Fortune, 1996)

<i>This article was originally published in the October 28, 1996 issue of Fortune.</i><p><i>Reporter Associate: Patty de Llosa</i><p>Inside the chairman’s office on the …

The 10 things in advertising you need to know today

<b>1. Netflix is eating TV's dinner.</b> If it were a TV network, it would be at least the fourth-biggest in the US, and maybe even number two, according to BTIG Research.<p>2. <b>Reed Hastings, Netflix CEO, spoke about the TV industry on his company's Q1 earnings call.</b> He said that while linear TV "has been on …

3 digital marketing strategies for making ads more relevant

Relevance. In digital marketing, it's what brands covet and what publishers strive to provide. Relevance is the driving force behind behavioral …

Modern Methods for Sentiment Analysis

Sentiment analysis is a common application of Natural Language Processing (NLP) methodologies, particularly classification, whose goal is to extract …

How To Build A Data Visualization From Scratch

There’s no single formula for creating a great data visualization. Like so many things in life, the best way to learn is to simply watch the experts.<p>In this exclusive video created by R/GA with <i>Fast Company</i>, the advertising agency’s data team explains the basics of the art and science of data viz. …

Data Visualization

How To Design Websites That Mirror How Our Eyes Work

Site layout affects conversions, so it’s important to know the value of your on-screen real estate. Take <b>Freespee</b> as an example. After redesigning their site into the above version, subsequent A/B testing revealed that they could increase their phone conversation rate by 30 percent for the same ad …

Is your voice trustworthy, engaging or soothing to strangers?

Analysis of millions of audio files has led one US company to claim that their software can predict how a person’s voice will make a listener feel<p>Few people consciously think about their voice, but the way we speak is one of the most fundamental parts of our individual identity. The intricate …

Music Production

How To Leave Work At 5 P.M. And Still Get Everything Done

“There are several reasons why our days have swelled,” says productivity consultant and author of<i>Never Check Email In The Morning</i> Julie Morgenstern. “Companies continuously are trying to hire as few people as possible. Our roles are continuously changing, the world is changing, we’re in a time of …

Free ebook: Microsoft Azure Essentials: Azure Machine Learning

NOTE: The Microsoft Press Guided Tours app has been discontinued and is no longer available in the Windows Store. If you have already installed the …

4 data wrangling tasks in R for advanced beginners

With great power comes not only great responsibility, but often great complexity -- and that sure can be the case with R. The open-source R Project …

Project Management

What Steve Jobs Taught Us About Holding Effective Meetings

Holding effective meetings ensures that our shared passion inspires our entire team to help us turn the vision into reality.<p>Much has been written about Steve Jobs. He paved a path that most entrepreneurs aspire to replicate in their own unique way. There are many fascinating aspects to the man, the …

Leadership

13 Podcasts for Growing Your Business

Podcast pro John Lee Dumas shares his insights on the shows you should be listening to.<p>As podcasts rise in popularity, it's hard to know which ones to spend your precious time with. There are literally hundreds of thousands of business podcasts you can access from your phone at any given moment. I …

Self-improvement

The Wearable Device That Could Unlock a New Human Sense

A neuroscientist and his team have created a vest to help deaf people hear through a series of vibrations.<p>In March, the neuroscientist David Eagleman stood on stage to give a TED talk on sensory substitution, the idea of replacing the duties of one sense by using another. He spoke of how little of …

futuretechnology

Amazon rolls out Machine Learning as an AI developer tool

Amazon Web Services (AWS) is now offering Amazon Machine Learning (AML) to developers who are looking to use predictive modeling AI in their apps and …

Machine Learning

Professor uses online data to predict future fashion trends | Penn State University

UNIVERSITY PARK, Pa. -- In fashion, combining contrasting fabrics, colors and textures is what brings an outfit to life. In Heng Xu’s career, …

Penn State

Uber: The Big Data Company

As I write this column, I am at my office on Main Street in San Francisco. When I’m done here, I’ll head back to my house in the Richmond District to pick up some luggage as I head to SFO. Then I’m off to JFK, my hotel in Midtown, 10 meetings across Manhattan before I stop at FAO Swartz to pick up …