Alenna

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4 Omni-channel retail trends to watch in 2014

Now more than ever, consumers are demanding a seamless customer experience and retailers must make every effort to merge the digital and physical …

Retailers lose 32pc of shoppers to in-store mobile use: study

Passbook aggregates loyalty cardsTradedoubler research reveals that when smartphones are used in-store for product research, consumer shopping habits …

10 Technology Trends That Will Revolutionize Retail

The National Retail Federation’s annual “Big Show” kicks off in New York this week. Thousands of industry insiders will be there to explore the future of brick-and-mortar stores, global expansion, mobile commerce, the customer experience, and much more. There’s an entire track of sessions on “big …

American Eagle looks beyond loyalty to drive omnichannel experiences | Retail Dive

SAN ANTONIO, TX – An American Eagle Outfitters executive at eTail West 2014 said that the retailer is working to move beyond loyalty to connect and …

Research

Research

Top 10 Reasons why Retailers should use Augmented Reality

With new trends coming up every now and then, brands have to keep themselves prepared to deal with these changes. Their marketing strategy should be …