AkaViki

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10 most effective social media tools for PR pros

Some technology really does make things easier.<p>With social media management tools, you can use automation to share your content and the content of …

Public Relations

Infographic: What belongs in your branding style guide

If you have market competition, you have to identify what makes your organization special.An important part of differentiating your products is …

Public Relations

The Pasta Sauce Hailed as the World's Best Is Surprisingly Easy to Make at Home

Just as Julia Child changed the way Americans felt about French cooking, Marcella Hazan changed the way they felt about Italian cooking. And though …

Nutrition

The Most Valuable Online Business Course You Can Take Is Studying Your Competition

Regardless of whether your competitor is failing or dominating, you need to know why.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Top athletes spend hours studying the previous matches of their opponents because they understand the importance of learning from the competition. The …

The Best Men’s Fragrances Of All Time

These are the best men's fragrances ever created - from Calvin Klein and Jean-Paul Gaultier to Tom Ford and Chanel - as well as advice from fragrance …

Photoshop's Different Selection Tools and When to Use Each One to Select Anything

One of the most fundamental skills almost any photographer needs to have in Photoshop is the ability to accurately and efficiently select parts of an …

Bill Gates Wants You to Watch These 9 TED Talks

You can read what Gates called "one of the most important" books he's ever read, or you can watch these short but amazing TED Talks.<p>In an interview published in <i>Time</i> magazine earlier today, Bill Gates said that the late Hans Rosling's book <i>Factfulness: Ten Reasons We're Wrong About the World--and Why</i> …

Self-improvement

How to Create Relevant and Engaging SEO Reports - Next Level

<i>Welcome to the newest installment of our educational Next Level series! Our last episodes covered how to transform low-value content and how to track</i> …

How to Build an E-commerce Brand Using Instagram When You Have No Followers

There’s a ton of advice out there about how to use Instagram as an effective online marketing tool.But if you’re brand new to the platform or you …

Marketing

5 Email Workflows You Should Be Using in Your Sales and Marketing Automation

<b>5 Guidelines for Effective E-mail Marketing</b>Email workflows are important parts of a winning sales and marketing automation. You just can’t neglect …

Marketing

Five Things Pro Facebook Marketers Do Differently

With over 2 billion Facebook monthly users as of September 2017, it's no wonder the Facebook Ads platform is becoming a staple of every marketer's …

Marketing

How to Make Money With an Online Drop Shipping Business

Updated December 28, 2017<p>When starting an online business, one of the key elements is having products to sell. In fact, without products… you don’t …

eCommerce

11 Steps to Help You Crush Your Handstand Goal

Learning how to do a Handstand is an awesome goal for 2018! Talk about a total-body move — Handstands strengthen your upper body and your core, and they challenge your sense of balance. Plus, being upside down is a fun way to get a new perspective on life and lift your mood!<p>Even though Handstands …

Why Cost Per Click Doesn’t Matter (And Why You Should WANT to Pay More)

When bidding for terms on Google AdWords, there is always a single metric that gets people hung up.More often than not, cost per click is a big pain …

AdWords

Your Facebook Custom Audiences Aren’t “Custom” Enough. Here’s Why & How to Fix Them

Facebook custom audiences are the holy grail of targeting.With nearly unlimited ways to include and exclude audiences, you’ve got a gold mine at your …

AdWords

Start Doing These 7 Stretches Now, & Pretty Soon, You'll Be Able To Do All The Splits

Ah, the splits — the ultimate test of flexibility. They're impressive AF, and you've always wanted to low-key whip one out in the middle of a dance …

This tip will save you hours of color matching in photoshop

Here is a quick little tip that can save you hours and hours of color matching in photoshop. Surprisingly, it does not involve reviewing real colors …

This 3-Part Stretch Will Help You Fix Your Terrible Posture | Men’s Health

Get in your chair and immediately sit upright. “Right away, you’re going to sit up nice and tall,” Austin says. “Suck your stomach in, and retract your neck back.”<p>Next, take your arms, reach straight out, and then drive your elbows back. “We’re just trying to open up our shoulders a little bit,” …

How to Do a Competitor Analysis for SEO (Free Template!)

Competitive analysis is a key aspect when in the beginning stages of an SEO campaign. Far too often, I see organizations skip this important step and …

SEO

5 Bottlenecks to Eliminate and Create Landing Pages that Converts Magnetically

Once upon a time, placing banners on your website was enough to convert your website visitors. Those things stopped being dependable for businesses a …

6 Stretches For Your Booty Because You Know You Just Spent All Day Sitting On It

Tight hips are a literal pain in the ass. Like, you would think that since your butt lives most of its life in your shadow, it wouldn't present …

The Two Winning Email Designs That Are Taking Over Your Inbox

I have to admit something to you: when I started writing this article, the headline was something like “20 Email Designs from Businesses Who Know …

How to Navigate Google Analytics Like a Pro (Way Beyond the Basics)

It’s not often that we get this lucky.One of the most powerful analytics tools is right at our fingertips.I’m talking about Google Analytics.It …

Analytics

Mastering the Pen Tool with "The Bezier Game"

Give it your bez shot<p>As someone who learned to use CAD before Illustrator, I've always hated the pen tool. My first CAD jockey jobs required perfect …

How to Start Your Own Business Using Any 1 of These 12 Marketing Skills | Inc.com

Maybe you want to start a business. But maybe you don't want to quit your full-time job -- at least not yet. You're trying to find a side hustle, but you're not sure where to start.<p>If you have marketing skills, the following is exactly where you can start.<p>This a guest post from Jake Kurtz, a media …

Marketing

Try These Stretches Even if You're Not a Flexible Person

If you’re inflexible, you might feel like there’s no point in trying to stretch. But without stretching, how will you ever get more flexible? A …

How to Be an Amazing SEO Copywriter

Search engines consist of computer algorithms that make decisions based on very black-and-white indicators.Some of those indicators are secrets, but …

Swimming Pools

8 Places You Can Find New Keywords to Grow Your Organic Visibility by @DholakiyaPratik

Running out of keyword ideas? Here are eight places where you can find fresh and novel keywords.The post 8 Places You Can Find New Keywords to Grow …

SEO

Tip: The Forward Head Posture Fix

This posture issue will lead to lifting injuries and recurring headaches. Here's how to straighten it up.<p>Neck Posture and Tension Headaches<p>You're …

7 Traits of a Killer Website Homepage You Must Copy for Your Business (INFOGRAPHIC)

The most successful websites use sans-serif, primarily Open Sans, Helvetica and Arial. They are small and have a load time of no more than 1.36 …

Small Business