Ajay Sharma

15 Flips | 2 Magazines | 6 Likes | 6 Following | 3 Followers | @AjaySharma4566 | Keep up with Ajay Sharma on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Ajay Sharma”

This 1 Science-Backed Rule Is All You Need to Stay Motivated

The road to success is long. Stick it out with this research-backed trick.<p>In case you haven't heard, there really is no such thing as an overnight success. Breakout hits are almost always followed by years of toil and failure.<p>Angry Birds was Rovio's 52nd attempt. Elon Musk studied battery …

Motivation

Write Your Novel In A Year - Week 3: Getting To Grips With Genre And Tone

<b></b> <b><br>Goal setting</b><br>• Decide on genre<br>• Rewrite your working synopsis<br>• Exploring the mood of your novel <b><br>Breaking it down</b><b></b> <b><br>Through the lens of genre</b><br>You may have …

6 Ways to Tell Stories with Data Throughout the Customer Lifecycle

Data-driven storytelling is poised to be the next big trend in content marketing. Indeed, companies are already harnessing its power at every stage in the customer relationship lifecycle—from building up-front brand awareness to reminding customers of their success. Here’s how to use data at each …

Marketing

2015: The Year in Social Media Disasters

By Katie Meyer<p><b>Schadenfreude:</b> A feeling of enjoyment that comes from seeing or hearing about the troubles of other people<p><b>Socialhadenfreude:</b> A feeling …

This digital trend will change PR content strategy

Visit the website of news video producer <b>Now This News</b>, and this will greet you:<p>(image via)<p>NTN replaced its content with this single placeholder page …

Volkswagen and the End of Corporate Spin

The shockwaves emanating from Wolfsburg, Germany, continue. Thousands of individuals that work for VW, their families and their community are angry, dismayed and fearful. They are incredulous that an immensely successful company, in which many have invested their entire working lives, could have …

Management

The Best Data Storytellers Aren’t Always the Numbers People

Taking a cue from the rise of data journalism, brands that rely on content marketing are starting to use data to tell stories about their brands, customers and products. What makes this kind of “data storytelling” distinct from any other kind of narrative is, obviously, data: it centers on the …

Data Visualization

Using Social Media in Business Disputes

An interesting article appeared in MIT Sloan Management Review. The author discusses how companies are using social media and PR to level the playing …

When the ‘Narrative’ Becomes the Story

When did a plain story become a perpetual narrative? It used to be that after something happened, our leaders, or would-be leaders, would simply debate whatever occurred. It was not always elegant or polite. But the exercise was at least direct. Politicians would unfurl their platforms and attacks …

The year of the story

“Keep innovating, keep trying, keep experimenting. But you don’t have to do it all at once, you don’t have to do it every time, and you don’t have to do it alone.”<p>As the always insightful Cory Haik said last year, 2015 was the year of the reader. Indeed it was: More people read the news on their …

7 Steps to Visual Content Marketing Productivity - Small Business Trends

Visual content marketing is one of the all-around best tactics you can have for marketing and branding. There are so many ways to use it, and they …

Distributed content becomes the norm

“It’s early still, but (a) our content is being viewed at a higher volume than before, and (b) we’re monetizing those views at a higher rate.”<p>In 2013, it was common for publishers to be thinking not only “digital first” but also “mobile first.” By 2014, most content was being consumed this way — on …

Investigating the network: The top 10 articles from the year in digital news and social media research

We sift through the academic journals so you don’t have to. Here are 10 of the most interesting studies about social and digital media published in 2015.<p><b>Editor’s note</b>: There’s a lot of interesting academic research going on in digital media — but who has time to sift through all those journals and …

Indian newspapers lose steam

Bucking the global trend no more?<p>With its emphasis on the increase in the number of registered publications, the Registrar of Newspapers for India …

Kate