Adweekflipped into AdFreakNowMcKinney CEO Joe Maglio Adds Barbarian CEO to His Remitverified_publisherAdweek - Jameson FlemingUnder Joe Maglio, McKinney has added a number of key clients like Popeyes, Little Caesars, Blue Diamond Almonds and Choice Hotels. Cheil North America …
Adweekflipped into Cannes Liones 2019 by Adweek1 hour agoSamsung Flips the Marketing Script With a 'Grandma-fluencer'verified_publisherAdweek - Sara CenturySamsung takes a new approach to influencer marketing by swapping a Gen-Z star for a tech-savvy grandmother. Seniors are often stereotyped for being …
Adweekflipped into AdFreak3 hours agoThe Delta Lounge Bucked Recent Experiential Trends at SXSWverified_publisherAdweek - Kathryn LundstromCMO Alicia Tillman said the airline wants to be more than just a travel brand. In a sea of waste-heavy and formulaic activations at South by Southwest …
Adweekflipped into Top Stories3 hours agoStarbucks Just Dropped its CMO Role – Here’s Whyverified_publisherAdweek - Rebecca StewartCurrent CMO Brady Brewer named CEO of Starbucks International in leadership reshuffle Starbucks is the latest brand to shelve the chief marketing …
Adweekflipped into AdFreak3 hours agoThe Group Creative Director Is the Player-Coach of the Teamverified_publisherAdweek - Kyle O’BrienThe GCD is both a creator and a supervisor of creative work. The group creative director gets pulled in many different directions at once. As the step …
Adweekflipped into Top Stories3 hours agoMeet the Six Mascots for Bark's New Line of Dog Treatsverified_publisherAdweek - Breana MallamaciThe cereal-inspired mascots include Hunk Stickman, Goober B. Nutty and Lucky McDuck. Bark, the dog-centered toy and treat brand, introduced a new line …