Aaron Rancis

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There's Only One Way to Reboot Iron Man Says Civil War Director

Robert Downey Jr.'s <b>Iron Man</b> is arguably the foundation of the massively successful Marvel Cinematic Universe, which is about to kick off Phase 3 with …

Marvel Universe

Canada Will Experiment With Basic Income — Giving Out Salaries Just for Being Human

When robots come to take our jobs — not just assembly-line work, but truly every kind of job — humans will still need a paycheck to survive. Canada …


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In Fact, Argue Experts, Sanders' Medicare-for-All Numbers "Do Add Up"

During Thursday night's Democratic presidential debate, Hillary Clinton criticized Bernie Sanders' proposal for a "Medicare for All" healthcare …

Health Care

‘Deadpool’ Isn’t a Comic Book Movie — It’s a Content Marketing Master Class

Rule #1 of content marketing: know your audience and give them what they want.<p>This is something 20th Century Fox failed at miserably when Marvel …


Big Data: 33 Brilliant And Free Data Sources Anyone Can Use

Data is ubiquitous — but sometimes it can be hard to see the forest for the trees, as it were. Many companies of various sizes believe they have to collect their own data to see benefits from big data analytics, but it’s simply not true.<p>There are hundreds (if not thousands) of free data sets …

Amazon Web Services

Legal pot taxes could add $5B a year to government coffers, CIBC says

Call it Prime Minister Justin Trudeau's secret stash.<p>A new report from CIBC World Markets says Canada's federal and provincial governments could reap …


With Online Ads Impact on the Decline, Is Content Finally King? | Inc.com

Albert Einstein's definition of insanity is doing the same thing over and over while expecting different results--does this sound like marketing? Traditional marketing tactics, such as paying to create and distribute new ads, are still common even though The Guardian reports that a person is <b>more</b> …


The Purpose Of A Brand Framework

Think about NASA. When I say NASA you might think exploration, innovation, ingenuity. NASA means something. It’s not just what NASA does that provides associations—it’s what NASA stands for, what it means. It meant something when we put a man on the moon. It meant something for people who had no …

Customer Experience
Comic Books

Proof That Age Doesn’t Matter When it Comes to Success

<i>The Entrepreneur Insider network is an online community where the most thoughtful and influential people in America’s startup scene contribute</i> …


A Canadian look at Bernie Sanders’ presidential plan

WASHINGTON – For an American presidential contender, Bernie Sanders is considered a pretty radical left-winger: a proud socialist who boasts of …


What Business Can Learn from the Golden State Warriors

There’s something different about the Golden State Warriors—and it’s not just because they’re the current title holders. On any given game day, the …


Meet the millionaire 'brand messiah' who went from working in a factory to having 50 Cent and Rihanna on speed dial

He's made millions from his success in turning food and beverage products into brands that everyone from across the globe will recognise — Vitamin Water, Pop Chips, and Vita Coco. Prior to this, he turned around the fortunes of Powerade and Sprite by boosting revenue through some innovative brand …