Anthony Régent

8 Flips | 1 Magazine | 2 Likes | 13 Followers | @4N7H0NYR3G3N7 | UX Strategist. Design Thinking & Innovation for Human in the AI era. Interest : Neurosciences, Human sciences, Arts, Poetry, Philosophy, Photography.

7 Steps to Deliver Better Customer Experiences

A surprising thing happened during a recent brainstorming session I led for a retail client. We were supposed to be coming up with ideas for improving the company’s customer experiences, but the head of operations could not think of a single new customer service idea to explore. And the development …

How & Why Prototypes Are Mandatory for Good Design

Nothing brings you closer to the functionality of the final product than prototyping. While wireframes sketch out the blueprint and mockups show the …

UX Design

Good UX Isn't Enough: Why Good CX Is Important, Too

There’s a question I often ask myself whenever I’m studying someone’s experience with a company: “Is it UX or CX?” Is there really any difference?<p>The …

Why everyone is a designer… but shouldn’t design

“Design is everywhere, inevitably everyone is a designer,” says Tim Brown of IDEO.<p>That’s something we’ve heard time and time again. Because if you’re a problem solver, you’re a designer. Even Don Norman, who coined the term “user experience,” says that everyone is a designer. As he writes:<p>“We are …

UX Design

How to use design thinking in your next project

With more and more engineering-focused companies trying to become design-centric, they’re no doubt trying to adopt design thinking.<p>But it’s not as simple as saying, “Just use design thinking.” Saying it does not make it so.<p>What exactly is “Design Thinking”? Let’s take a step back and hear from the …

Design Thinking is About Doing

Video<p>Stefanos Zenios describes an action plan for entrepreneurs.<p>|by<p>A scholar shows how design thinking and lean startup methodology can help …