Every content creator has a bit of a love/hate relationship with Google. Its search engine accounts for roughly half of all internet traffic--meaning it drives visitors to publishers' websites and makes
Truth be told, there’s recently been an obsession with inbound marketing, and sure, for good reason. Inbound marketing works. It involves attracting customers and leads through content creation, rather
As Biden looks weaker, moderates are beginning to see the former mayor as a viable option—even as his past comes back to haunt him. Skip Iowa and New Hampshire? Don’t worry about debates? Multibillionaire
The PR industry conducts regular surveys to learn what reporters actually want, and how the media landscape is changing. Having worked in PR for some years now, I noticed there were several missing elements.
Perhaps Kelly's most sweeping criticism of Trump, though, came when he took aim at another target. “The media, in my view, and I feel very strongly about this, is not the enemy of the people,” Kelly said.
Here’s a fun number to think about: in 2019, YouTube dominated 70 percent of the total time people spent on their phones watching the top five entertainment apps. It’s also the only one of those apps among
With Google and Facebook yielding massive control over the online ad market leaving only scraps for other ad platforms, perhaps it was only natural that tech startups would take a step back and start look
Business pages are still valuable, but the way to leverage them has changed. Long gone are the glory days in which posting to your Facebook business page would mean reaching the majority of your followers.